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Stadium Tech Report

January 2nd, 2025

Aramark

Feature

Denver Concessions, Part 2: Mashgin scanners provide flexibility and checkout speed

Even before Zippin, fans at Empower Field at Mile High got introduced to new concessions technology several years ago when a curious machine appeared at the checkout area of some stands. Instead of a staffer behind a terminal, the new devices were a platform surrounded by metal bands above and on the platform’s sides. What fans were instructed to do...

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Denver Concessions, Part 3: The rise of the self-checkout kiosk

If there is a newer concessions technology that is fairly obvious in the how-to of its use, it’s the big-screen kiosk. Popular at quick-service restaurants in many places, self-order kiosks have been gradually growing in use at stadium concession stands, including Empower Field at Mile High, where the technology has been in use for several years in a few different...

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Denver Concessions, Part 4: When design and process are as important as technology

The one thing that’s often not mentioned when discussing stadium concession technology is that the physical layout and functionality of the stands themselves can sometimes do as much to improve fan and business experiences than any technology. Starting just before the pandemic hit, Empower Field at Mile High and other venues began experimenting with concession stands that looked much different...

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News

Aramark blitzes NFL stadiums with new concessions technology deployments

Caterer Aramark Sports & Entertainment announced a blitz of new stadium concession technology deployments at NFL stadiums aimed at improving concession services, a mix that includes checkout-free stands, facial authentication technologies, self-ordering kiosks and self-scan terminals that use both optical recognition as well as bar-code scanning. Of the numerous announcements, the one with perhaps the most widespread impact is Aramark's...

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Zippin adds more walk-up stores to NFL stadiums, and will test facial authentication system in Denver

Checkout-free technology provider Zippin extended its lead in the sports stadium-specific market with the announcement of four new stores using its new walk-up store format, plus one new drink lane store and a trial of using facial authentication systems for age verification and payment at a store at Denver's Empower Field at Mile High. The entrance to the Zippin walk-up...

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News

Coors Field bars are using Amazon One for age verification, payment

Fans at the Colorado Rockies' Coors Field can use their palm to verify their age as well as pay for drinks at a couple stadium bars, thanks to a new program from Amazon and stadium caterer Aramark. Amazon's Amazon One program, which allows customers to tie payment information to their palm, has been used before at Whole Foods stores as...

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