By Ashim Banerjee, IDmission Think about visiting a stadium. When you’re there to watch your favorite team, you are constantly asked to show things, like tickets, ID, credit cards, or access badges. Each one requires you to line up, because at halftime or between innings, thousands of others are trying to do the same. Meanwhile the team must pay someone...
The one thing that’s often not mentioned when discussing stadium concession technology is that the physical layout and functionality of the stands themselves can sometimes do as much to improve fan and business experiences than any technology. Starting just before the pandemic hit, Empower Field at Mile High and other venues began experimenting with concession stands that looked much different...